Mark Powell

Operational Planning Director Heathrow Airport

Agenda Day 2

10:20 AM THINK TANK: IT’S TIME TO GET REAL – MAKING THE MOST OUT OF YOUR LIVE DATA FOR OPTIMAL OPERATIONAL EFFICIENCY

The travel and hospitality sector is unique in its need to address customer requirements immediately. In today’s fast-paced market, in which a means of transport is suddenly cancelled, or a room does not fit a guest’s requirement, real-time data analytics is fast becoming a crucial way to respond to these needs and to stay ahead of the curve. Making decisions in real time, in this sense, is a game-changer for data teams in the industry, both from a customer satisfaction perspective but also for long-term strategy and growth. They must, however, learn how to harness these real-time insights in order to be able to unlock these opportunities and drive competitive advantage.


- Explore key ways to leverage real-time data analytics to gain insights into customer satisfaction and behaviours and to inform your decision-making for personalised marketing strategies

- Discover the value of real-time data in optimising your pricing by viewing market trends and booking patterns live and adjusting your strategy to maximise revenue

- Learn to improve resource management and operational efficiency by monitoring patterns such as flight schedules and room occupancy live and optimising overall efficiency and savings

Check out the incredible speaker line-up to see who will be joining Mark.

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