Nadia Shchegrova

Head of Analytics Currys plc

Nadia is an MBA-qualified senior strategic leader with extensive experience in data analytics, consulting, and leadership roles at Currys and PwC. • Nadia has over 22 years of experience, including senior leadership roles at FTSE250 British retailer Currys and PwC, with expertise in data analytics, customer analytics, and strategic vision. • As the Head of Analytics at Currys since 2019, Nadia leads a team of analysts, data scientists, and data engineers, delivering data-driven insights and solutions, and have also managed the Business Intelligence team. • Before Currys, Nadia was a Director at PwC, focusing on customer and retail analytics, pricing and revenue growth, financial modelling, cost reduction, and analytics strategy.