Snowplow

Snowplow was founded with the belief that data teams should spend their time innovating, not extracting and wrangling behavioral data from CDP’s or analytics platforms. As the leader in Data Creation, Snowplow empowers more than 10,000 organizations, including Strava, Autotrader, and Software.com to purposefully create behavioral data to unlock transformative AI and advanced analytics directly from their warehouse, lake or in a real-time stream. With our open-core technology, teams can generate, govern and model high-quality, granular behavioral data within their own cloud. Equipped with AI and BI-ready data, teams can focus on creating pioneering data applications across their business