In 2025, the data modern data stack, once categorised by a collection of specialised, best-of-breed tools, is facing new challenges and opportunities. On one side, we see the rise of all-in-one platforms promising seamless integration and simplified management. On the other, specialised vendors continue to innovate, offering cutting-edge solutions for specific data needs. This evolution raises the question for data leaders: Should you opt for integrated platforms that offer end-to-end solutions, or continue building your stack with specialised tools?

• Understand the key benefits and drawbacks of deciding between integrated platforms and specialised tools to help you formulate your strategy throughout 2025.
• Diverse insights and experiences from a panel of peers as to why they have decided to take an integrated platform or a specialised tool approach, so you can stay ahead of the game.
• Discover the potential application of both vendor strategies in order to drive cost-savings and impact across your data stack.

1. Measuring the intangible benefits of innovative data initiatives
2. Aligning short-term ROI with long-term data strategy value
3. Metrics for measuring stakeholder confidence and trust in your data initiatives
4. Managing pressure to show quick wins of data initiatives