Generative AI has redefined the marketing landscape, transforming how marketers create and deliver content in the efforts to interact with their audience in new, effective and engaging ways.

The rapid advancements of marketing-related generative AI are quickly being integrated into everyday marketing practices. However, with any emerging technology there are associated challenges. Our industry leading experts will enlighten and talk you through how to revolutionise your workflow and creativity as well as the evolving challenges.

A few of the topics to be addressed at Generative AI for Marketing include:

• Optimising content creation with generative AI
• Navigating the complexities of data ownership, privacy, and permission for generative AI
• Enhancing generative AI design: quality, brand identity, creation
• Harnessing generative AI for hyper-personalization
• Expanding your global reach through AI-powered marketing localisation
• Rethinking human-bot interactions: the future of generative agents and avatars
• Implementing ethical frameworks for AI in marketing amidst evolving challenges and regulations.

A few attending companies include:

• ITV
• Vodafone
• Charlotte Tilbury
• Heineken
• Mastercard
• The FA
• Booking.com
• WPP
• JLL
• WWF

We look forward to getting in touch soon - companies are looking to revolutionise creativity, optimise workflows and increase reach with Generative AI. How can you help today?

Generative AI is driving unprecedented levels of excitement and concern for marketers and creatives, with the potential to completely upend and transform marketing workflows.

The Generative AI for Marketing Summit 2024 is the first event for strategic marketing leaders to come together and explore the transformative technology, discussing the right use cases and frameworks to get you started on your Generative AI journey or continue to utilise it to enhance content creation. If you are looking to position yourself as a key solution provider in the marketing industry check out which companies will be in attendance at this event.

Download your complimentary copy of the snapshot of attendees now>>>

IQPC R&D Event Calendar 2024

Welcome to our event calendar for 2024! We're excited to present a diverse range of transformative events!

From the cutting-edge realm of Generative AI across various sectors to exploring the frontiers of trust, safety, and financial operations, our calendar is packed with opportunities to gain insights and drive innovation. Our line-up provides you with the knowledge and connections you need to thrive in the ever-evolving landscape of technology and business.

Stay ahead of the curve. Join us in 2024!

An overview of Generative AI Week 2023 in the US to bring the business community together to discuss what this means for the enterprise.

Generative AI Week saw 300+ industry leaders descend on Atlanta to discuss what this new tech means for the future of the enterprise as the event provided practical steps for implementing and scaling generative AI.

For a snapshot of who attended, what was discussed, and the key focus areas download the Post Show Report here.

Are you a solution provider eager to connect with potential clients?

Discover unique networking, sponsorship, and exhibition possibilities at the Generative AI for Marketing Summit. Check out the Sponsorship & Exhibition Prospectus to find out how you can participate.

The Prospectus covers:

• Confirmed attendee list
• Key topics and highlights
• Business and networking prospects
• Event overview and contact details

With 2023 marking the breakout year for Generative AI, seize this excellent opportunity to position your company at the forefront for 2024.