Sarah Woodward

Founder AI Growth Ops

Sarah is a growth strategy expert who has spent her career launching startups and enterprise new ventures and devising growth strategies that drive transformational change. Sarah's unique strengths lie in her ability to transform opportunities into innovative business models, campaigns, new product and service offerings, and brand positioning. Today, Sarah applies deep generative AI expertise to leading executives through AI transformation with strategic approaches that scale. Sarah has led various consulting firms and digital agencies’ responses to client and market needs, launching new ventures, products, services, and go-to-market strategies. Her experience spans strategy, public relations, marketing, sales, product development, and client engagement, enabling her to work effectively with global enterprises and startups alike. Sarah's client portfolio includes BMW GROUP, Nationwide Insurance, The Coca-Cola Company, Cummins Engines, Kimberly Clark, The Home Depot, The Fox Theatre, the Center for Disease Control, UPS, The Rollins Center for Language and Literacy, Merial (now part of Boehringer Ingelheim), Porsche Cars North America, and various state and local government agencies. Sarah excels in building high-performing cross-functional teams to solve problems along the business lifecycle. She is a devoted people leader who champions her team, identifies opportunities for growth, and offers guidance while empowering them to excel in their work. Sarah has been named a "Mobile Woman to Watch" by Mobile Marketer Magazine and one of "5 Inspiring Women In Tech To Watch In Atlanta".

Generative AI Week 2024 Day One: Workshop Morning: Monday, 7 October 2024

1:00 PM Workshop F: AI Team Operations: Streamlining Sales & Marketing Workflows for Exponential Impact

Unlocking the potential of Generative AI within marketing and sales teams is crucial for driving innovation and achieving competitive advantage. Sarah has been leading organisations through their Generative AI transformation. This deep-dive workshop explores strategies to build systems where teams can truly thrive in the era of AI through workforce productivity, innovation and transformation.


Attend this deep-dive collaborative workshop to delve into:

• Establishing and scaling innovation practices aligned with company goals and values.

• Reimagining workflows and automate processes to enhance team efficiency and impact.

• Fostering a culture of experimentation and collaboration to drive continuous improvement.


By the conclusion of this workshop, participants will have gained actionable insights and practical strategies to effectively integrate generative AI into their sales and marketing operations, paving the way for sustainable growth and competitive advantage in their respective industries. They will leave equipped with the knowledge and tools necessary to lead their teams through successful AI transformations, driving innovation, efficiency, and ultimately, exponential impact.

Check out the incredible speaker line-up to see who will be joining Sarah.

Download The Latest Agenda