Sky Kelley

Former Global Co-GM, Digital Product Innovation Nike

Generative AI Week 2024 Day Two: Tuesday, 8 October

12:10 PM Panel Discussion: Crafting a Winning Generative AI Strategy for Business Transformation

Dive into the crucial process of curating a robust generative AI strategy for transformative business outcomes.

• Aligning generative AI strategy with overarching business goals for seamless integration and impactful outcomes.

• Collaborating across departments to gather diverse perspectives, ensuring a holistic and comprehensive generative AI strategy.

• Regularly reassessing and iterate the generative AI strategy to adapt to evolving business landscapes and technologies.

Generative AI Week 2024 Day Three: Wednesday, 9 October

11:00 AM Panel Discussion: Unlocking True Personalization: Scaling Creativity in the Digital Age

Discover strategies to achieve authentic personalization at scale within the creative industries, powered by responsible generative AI. 

• Transitioning from cohort-based to true personalization for enhanced customer experiences.

• Overcoming legal, compliance, and tech limitations to implement personalized services.

• Addressing data privacy concerns and infrastructure limitations while ensuring effective personalization strategies.


Check out the incredible speaker line-up to see who will be joining Sky.

Download The Latest Agenda