In today's rapidly evolving business landscape, generative AI is accelerating the pace of change, making effective change management more crucial than ever. Organizations that prioritize human emotions and invest strategically in change capabilities are much more likely to succeed in their transformations. This workshop explores practical strategies for building organizational resilience and managing the cultural and operational shifts required to thrive in the age of generative AI. Business leaders can effectively navigate change in the generative AI era by:

•      Investing proportionally in change management alongside technological implementations for successful adoption

•      Developing enterprise-wide change capabilities to address cultural and operational transformations

•      Creating feedback loops and empowering change champions to foster continuous adaptation

Augusto Romero

Director, Global Strategic Transformation & Change
American Express Global Business Travel

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As generative AI becomes increasingly integral to business operations, effective risk management is crucial for safeguarding organizations against potential pitfalls and ensuring sustainable AI adoption. This deep-dive workshop equips business leaders with practical tools and strategies to identify, assess, and mitigate risks associated with GenAI implementation, fostering a culture of responsible innovation and maintaining stakeholder trust.

Attend to delve into practical risk mitigation for your organisation, through:

• Implementing comprehensive AI risk assessment frameworks tailored to their organization's unique context

• Developing adaptive governance structures that evolve with rapidly changing AI technologies

• Fostering cross-functional collaboration to ensure holistic risk management across technical and business domains

The world of GenAI is not just a new capability but a whole new paradigm. GenAI is different from a normal piece of technology because it doesn’t always do the same thing. As a result, it can be difficult to test and evaluate where it should be deployed; what governance systems need to be put in place and how it should be used responsibly. Organisations are asking themselves, “what should we be thinking about” and “how do we implement”?

The Conscious Adoption of AI Toolkit is a practical set of tools that guides organisations through a logical and holistic process of AI adoption, emphasising ethical considerations, stakeholder engagement, and systemic understanding. The different tools can be used for:

●     Understanding the visible and hidden aspects of the current system where AI will be implemented;

●     Framing organisational values and stakeholder needs;

●     Appling a structured framework that addresses these complexities through governance and ethical practices which can be used to create an AI strategy;

●     Ensuring a clear understanding of stakeholder needs and pain points to ensure fairness and impartiality; and

●     Producing activity cards that ensure all this is practically embedded into everyday operations, safeguarding against ethical drift as AI technologies evolve and scale 

Workshop agenda

1.    Introduction to the Toolkit [10 mins]

2.    Use case #1: creating an AI strategy [30 mins]

3.    Use case #2: assessing & evaluating impact of a GenAI product pre-launch [30 mins]

4.    Wrap up [10 mins]

Jason Smith

Chief Digital Officer
Publicis Groupe

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Will Anderson

VP Product
Huge

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As Generative AI reshapes industries, its true value is realized only when aligned with a clear business strategy. For companies seeking to leverage GenAI, identifying where to start and ensuring alignment with broader organizational goals are essential steps. However, challenges often arise in defining impactful use cases, ensuring data security, and establishing governance. This deep-dive workshop will provide a roadmap for taking those first steps with GenAI, offering insights on:

• Implementing a GenAI Strategy: Understand how to build your GenAI strategy to support your business objectives
• Identifying Key Challenges: Spot specific areas where GenAI can address your business needs effectively
• Defining a Use Case: Identify and prioritize a GenAI use case aligned with your strategic business goals
• Creating a Launch Roadmap: Develop a practical, step-by-step roadmap to initiate on that GenAI in your organization

By attending, you’ll gain actionable insights and a structured approach to identify where to start with GenAI in your organization, empowering your team to take the first steps towards meaningful and strategic Generative AI integration.

Alexandre Zeenny

Founder
Prometee

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