Haleon has embarked on a transformative GenAI journey, integrating Generative AI across its R&D and enterprise functions to drive innovation and enhance operational efficiency. From building specific GenAI capabilities to navigating compliance and regulatory challenges, Haleon’s experience offers valuable insights for any organization looking to scale GenAI initiatives. This talk will cover Haleon’s biggest GenAI use cases, their successes and struggles, highlighting what business leaders need to consider as they integrate GenAI into their strategy and product roadmaps.

• Aligning GenAI capabilities with enterprise strategy and ensure data-driven product innovation.
• Navigating compliance, privacy concerns, and ethical implications in GenAI applications.
• Fostering collaboration between data teams and product management for scalable, effective AI deployment.